No more dog ears for bookworms

Press reports Paper Goods

04. February 2010

Self-adhesive book covers make soft covers hard / Flat files added to fast-selling Jungle range

From paperback to hardback in seconds. Self-adhesive rigid book covers from HERMA protect against creasing, dirt and moisture.

If the school supplies business appears slack, traders can take action with HERMA products that make a genuine difference. The company's new rigid book covers, for instance, instantly transform flexible bindings into hard covers. They reliably protect paperbacks and paperbound cookery and reference books, travel guides and workbooks against dirt, moisture and creasing. HERMA covers reinforce not only books, but also traders' sales. The self-adhesive book cover is made of environment-friendly polypropylene film, with an especially rigid film for the front and back. They are available in three formats, cut to size, suitable for practically all customary book dimensions. The covers can be applied without forming air blisters or creases, so that lasting protection is ensured. Libraries have been protecting their stocks in this way for many years already.  

Enticing motifs
HERMA's printed book cover films are sure to attract young consumers' attention as well. These non-adhesive, sturdy polypropylene films are available in two series: butterflies, bows and ribbons for girls, and skaters, snowboarders and bikers for boys. The covers do not conceal the book's title because they are semi-transparent. Finally, the Jungle series has already proven its appeal. The Jungle exercise book covers are generating very strong sales and growth rates in double figures. Flat files have now been added to the existing range of exercise book covers, document boxes and elasticated folders.

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Carapetyan & Krämer
International Marketing Communications
An der Theisenmühle 1
63303 Dreieich
Phone: +49 (0) 6103/6092-0
Fax: +49 (0) 6103/6092-0
info[at]carapetyan.com

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