The usage scenario: Personalise high-quality spirits in many different varieties with self-adhesive schnapps labels
Schnapps is a common name for very different types of high-proof spirits that are produced by distillation. The enormous variety of schnapps comes from the basic ingredients used for distillation (e.g. grain, sugar cane, potatoes, fruit). In addition, there are special methods of refinement in the production and distillation process, for example flavouring with juniper berries or herbs. There are many specific characteristics, different flavours and nuances within the spirits of a basic ingredient. It is not for nothing that the saying goes ‘distilling schnapps is the art of filtering out the right flavours from well-chosen ingredients’!
What must schnapps labels be able to do?
Schnapps labels have the task of emphasising the ‘character’ of the high-proof content - and thus contribute significantly to the sales success of the distillate. Fine fruit brandies and liqueurs or even locally produced gin from high-quality manufactory production - require an equally ‘fine’ label that emphasises the quality of the contents.
However, schnapps labels also carry important information for the consumer, e.g. the legally required labelling. The sales description, net quantity and alcohol content must be legible at a glance without having to turn the bottle. It is therefore particularly important that the label adheres securely and that the print remains clearly legible in the long term.
HERMA only uses high-quality labelling materials from its own adhesive material production and reliable finishes for this demanding application.

Which material is right for your schnapps labels, gin labels and liqueur labels?
You decide! Depending on the effect you want to achieve, labels made of paper or film can be used.
The labels should look good even after a long time, as the contents are often drunk over a long period of time. They must be resistant to moisture and temperature and must not be discoloured by alcohol if a drop is spilt when pouring.
- Paper labels are an inexpensive option, but they should definitely be made more durable by applying a protective coating or laminating film.
- Labels made of supple white film, in matt or glossy, are of high quality and give the bottles an elegant appearance. They can be wiped clean without leaving stains on the labels.
- A no-label look can be achieved with transparent labels; the imprint appears to be printed directly onto the bottle. This effect is particularly attractive on light-coloured bottle material and light-coloured contents.
The adhesive ensures security for schnapps labels!
Liquor labels must adapt flexibly to bottles in round, square or special shapes and adhere permanently. A high-quality adhesive ensures that the labels adhere reliably both during application and in the final adhesion. This means that they remain securely in place during subsequent use and guarantee permanent, high-quality labelling of the bottles.
The adhesive must be resistant to alcohol, ageing and moisture. It must adhere to the bottles immediately, even in a damp or cool filling environment.
Our adhesive material from our own production, in close proximity to the label production, offers the right properties for your sschnapps labels. Our experts in development and application technology ensure that the label material and adhesive properties are ideally suited to the surfaces and requirements.
Quality right from the start - with a continuous chain of expertise.

At a glance: What is important for liquor bottle labels?
- Self-adhesive schnapps labels adhere securely and permanently to bottles of all shapes, both during filling and, of course, during subsequent ‘practical use’.
- Flexible film labels that are resistant to dirt, alcohol and moisture as well as temperature are particularly suitable for this application.
- With an additional finish (protective varnish or film lamination in matt or gloss), the label print is smudge and scratch resistant and particularly resistant to dirt, alcohol and moisture.
- For clearly legible labels that remain attractive even if the bottles are used for a long time.
The solution: Have liquor bottles printed with labels from HERMA - individually printed, high-quality, permanently legible
We use state-of-the-art digital printing machines to produce customised, high-quality printed liquor bottle labels on rolls, even in small and medium runs.
Many different flavours and aromas - digital printing is particularly suitable for the wide range of varieties of schnapps and spirits: different varieties/print layouts on the same label size can be produced particularly economically when printed together, and thus also with the best price/performance ratio for you!
Have liquor bottles printed: Configure labels online, upload print data, order immediately
Our online Label Configurator allows you to define your customised schnapps label with just a few clicks. The price for the desired quantity is displayed in real time, even for several types printed together. You upload your print data directly - we take care of the rest.
Your schnapps labels and spirits labels will be with you in just a few days!
Special editions, promotions or personalised products can be ordered with the digital printing configurator just as flexibly and at short notice as the snapps labels for the ongoing production of your regular range.
Order schnapps labels online with just a few clicks!
Step 1: Specify the properties of your schnapps labels
Select the desired properties (shape, size, winding direction, material, printing, finishing, ...) in the configurator on the right and enter the number of different print motifs (types) and the total quantity - you will see the price immediately!
If your schnapps labels are machine-labelled onto the bottles, select the winding direction and the orientation of the print image to suit your labelling process.
In the BASIC print data check, we check your print data free of charge and contact you if corrections are necessary. If you order the PREMIUM data check, we will correct your print data as far as technically possible and send you a print approval PDF. We will contact you if there are any errors that cannot be corrected by us.
Step 2: Upload print data and send order
Place your label configuration in the shopping basket and go to the order overview. After logging in or registering (as a new customer in the shop), enter the quantity per print motif/variety and upload the print data (PDF). We will check your print data and contact you if any adjustments are necessary.
Please note the instructions for print data transmission
Free shipping within the EU. For delivery outside the EU, these flat shipping rates apply.
Einfach und schnell Schnapsetiketten konfigurieren und bestellen! Starten Sie jetzt den Etiketten-Konfigurator >>>
For liquor bottle labels, liqueur labels and gin labels, we recommend using the digital printing configurator:
- PE film, white, glossy, permanently adhesive:
The glossy film surface gives your spirits a particularly elegant look. Schnapps labels made of film adhere securely and are particularly supple, ideal for bottles of any size. They are resistant to dirt and moisture. - PE film, transparent, glossy, permanently adhesive:
Transparent schnapps labels offer a no-label look, which is particularly attractive on transparent bottles with light-coloured contents. This film also adheres securely and is flexible on curved surfaces and resistant to dirt and moisture. (For transparent labels, please note the information on the use of opaque white in the digital print data). - Paper, matt, strongly adhesive:
Paper labels are less expensive than film labels, but should definitely be made more resistant with protective varnish or laminating film. The adhesive is securely adhesive in damp and chilled areas. This is particularly important for the label on egg liqueur, as it should be kept refrigerated after opening.
All label materials used comply with the recommendations of BfR XIV or FDA 21 CFR 175.105.

How do liquor bottle labels become durable, smudge-proof and scratch-resistant?
For liquor labels, the printed image should always be finished with protective varnish or laminating film. This makes the print smudge-proof and scratch-resistant and provides additional protection against moisture and dirt.
You can choose a matt or glossy protective coating and laminating film - whichever suits your product better. A matter of taste - just like the contents of the bottle! Both versions ensure a special appearance on your bottles.
If you want to print additional information onto the schnapps labels with a thermal transfer printer in the production process - for example a batch number - please choose the matt protective lacquer or the matt lamination film.

Do you want your liquor labels to have a customised shape? Or be made from other materials?
The configurator allows you to define and order rectangular labels (with rounded corners) and round labels in your desired format.
For special label shapes (e.g. oval or freely defined label shapes), we will be happy to provide you with a customised quote and advise you!
Gold or silver foil can also be used as the base label material for the foil materials - for special effects in the printed image. Talk to us!
Buy customised labels for schnapps and spirits - get advice now
We will work with you to select the right solution for your schnapps labels from our wide range of digital printing label materials (from our own adhesive material production, by the way), tailored to the shape and size of the bottle and the filling process.
Send us an e-mail with your requirements - we will get back to you Contact us by e-mail
The key points in brief: What characterises HERMA labels for schnapps bottles and spirits?
- They adhere firmly and securely, even in damp and cool environments, during filling and at the subsequent place of use (e.g. when storing the liquor bottle in the cellar or refrigerator).
- The robust and supple film labels, as well as the paper labels, fulfil the food regulations (low migration).
- The high-quality finishes (protective varnish or laminating film, matt or glossy) make the print on the labels particularly resistant to dirt, oil and moisture - and also smudge and scratch resistant.
- Given the wide variety of flavours in the spirits sector, digital printing offers an economical solution, even in small and medium runs.
- With the configurator, you can define your liquor labels quickly and easily online, see the price in real time, upload your print data directly and send your order.
- Do you need special shapes or special materials? We will be happy to advise you and provide you with a customised quote!
Have liquor bottles printed. Configure and order online! Discover now: Label Configurator
Digitally printed roll labels in other industries
The labelling properties that are important for schnapps labels also play an important role in other sectors.
- Food: labels for olive oil and vinegar
Robust yet supple film materials that are resistant to dirt, oil and moisture are used here. - Pharma: Labels for vials, small bottles and syringes
Thin film materials with extremely high adhesion offer a durable solution for secure labelling, even with round labels. They are resistant to chemicals and have a wide temperature range. - Chemicals: Labels for cans, buckets and canisters, with colour or chemicals
Product labels made from chemical-resistant film materials or labels for hazardous substances, with seawater certification in accordance with BS 5609 - take advantage of our expert know-how in the chemicals sector!
We would be happy to advise you on these applications.

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Haven't found what you're looking for? Would you like to give individually labelled bottles as a gift?
Customised self-adhesive labels for bottles, e.g. as a birthday present, wedding gift or simply as a souvenir: with our online label wizard in the ‘Office and Home’ section, you can design your own creative layouts and print them out on A4 standard labels at home on your printer.
Click here for the free HERMA Label Assistant Online
